John drafts and negotiates commercial agreements for business on a daily basis, including SaaS and other master services agreements, order forms, platform terms, licensing, distribution, manufacturing, marketing, sponsorship, referral, commission, and promotion agreements, and creator and influencer agreements. The work spans software and SaaS, digital platforms, healthcare technology, consumer products, food and beverage, and entertainment, much of it negotiated on the counterparty’s paper, opposite publicly traded retailers, global consumer brands, national distributors, and enterprise technology companies, on behalf of the platform or vendor across the table.
AI provisions are now a routine part of this work. John regularly drafts and negotiates AI addenda and AI-related terms in SaaS and services agreements, including provisions addressing training data, model outputs, customer data usage, and allocation of responsibility between the parties.
John’s margin comments are drafted to be forwarded to the counterparty, so each redline both explains the change and advocates for it, without a round of translation in between.
John’s commercial agreements experience includes:
- Lead commercial counsel to a creator commerce platform now valued at over $1 billion, negotiating its platform, brand partnership, and data agreements with many of the largest retailers and consumer brands in the country.
- A steady, multi-year flow of SaaS agreements, order forms, AI addenda, and data processing addenda for software companies in compensation analytics, sales enablement, creator commerce, and healthcare technology, negotiated opposite enterprise procurement and legal teams.
- SaaS agreement with a national wholesale distributor for a compensation analytics software company, including a bespoke AI addendum, negotiated through three full rounds.
- Master services agreements and statements of work with a global technology company, including a bespoke addendum to the counterparty’s inbound services paper.
- Co-manufacturing and co-packing agreements for consumer products and food and beverage companies.
- Referral partnership agreement for a healthcare technology company partnering with an AI-powered care platform, including equity terms and client registration protections, negotiated through multiple rounds to execution.
- Lead counsel to one of the world’s largest music festivals for its U.S. edition, handling nearly everything except the artist agreements: sponsorship agreements with global automotive, beverage, and footwear brands, media rights, live stream and broadcast, sponsorship sales, production, access agreements, crowd releases, reciprocal brand promotion, hotel agreements, and vendor and supplier contracts.
- Private label manufacturing supply agreement for a vegan food company.
- License and supply agreement for a biotech company with a medical food product.
- Trademark license and related agreements to exploit the sports brand portfolio of a private equity fund.
- End-user and enterprise license agreements for a document management software company.
- International license and distribution agreements for an emerging cosmetics company.
- Patent license and supply agreements for a proprietary heat transfer and ink technology company and a Fortune 100 counterparty.
- Contests and promotions for a publicly-traded construction products company.