John drafts and negotiates commercial agreements for business on a daily basis, including SaaS and other master services agreements, order forms, platform terms, licensing, distribution, manufacturing, marketing, sponsorship, referral, commission, and promotion agreements, and creator, influencer, and publisher agreements. The work spans software and SaaS, digital platforms, healthcare technology, consumer products, food and beverage, and entertainment, much of it negotiated on the counterparty’s paper, opposite some of the country’s largest retailers, brands, distributors, and technology companies, on behalf of the platform or vendor across the table.
AI provisions are a routine part of this work. John regularly drafts and negotiates AI addenda and AI-related terms in SaaS and services agreements, including provisions addressing training data, model outputs, customer data usage, and allocation of responsibility between the parties.
John also builds the contracting infrastructure behind this work: templates, playbooks, fallback positions, and escalation paths that let internal teams run high contract volumes without outside counsel on every deal.
John’s commercial agreements experience includes:
- Lead commercial counsel to a creator commerce platform now valued at over $1 billion, negotiating its platform agreements, brand partnerships, and data processing addenda with many of the largest retailers and consumer brands in the country, and building its marketplace and participant terms, including creator, influencer, and publisher agreements and the attribution, commission, and revenue-share structures underneath them.
- A steady, multi-year flow of SaaS agreements, order forms, AI addenda, and data processing addenda for software companies in compensation analytics, sales enablement, and healthcare technology, negotiated opposite enterprise procurement and legal teams.
- Longtime outside counsel to a plant-based foods company, handling its co-manufacturing, co-packing, distribution, and supply agreements over many years, along with acquisitions, credit and financing matters, and general corporate work.
- SaaS agreement with a national wholesale distributor for a compensation analytics software company, including a bespoke AI addendum, negotiated through three full rounds.
- Master services agreements and statements of work with a global technology company, including a bespoke addendum to the counterparty’s inbound services paper.
- Referral partnership agreement for a healthcare technology company partnering with an AI-powered care platform, including equity terms and client registration protections, negotiated through multiple rounds to execution.
- Lead counsel to one of the world’s largest music festivals for its U.S. edition: sponsorship agreements with global automotive, beverage, and footwear brands, media rights, live stream and broadcast, sponsorship sales, production, access agreements, crowd releases, reciprocal brand promotion, hotel agreements, and vendor and supplier contracts.
- License and supply agreement for a biotech company with a medical food product.
- International license and distribution agreements for an emerging cosmetics company.
- Patent license and supply agreements for a proprietary heat transfer and ink technology company and a Fortune 100 counterparty.
- Contests and promotions for a publicly-traded construction products company.